The customer context, decisioning and intelligence platform that powers real-time customer experience.
The AI Agent for Customer Data
1Understand
Connect all customer touchpoints.
Organize touchpoints from events, transactions, and attributes.
2Decide
Predictive intelligence, AI recommendations, and MCP connectivity.
3Act
AI-assisted audiences and journeys.
4Measure
Make marketing performance visible and better.
Customer interaction infrastructure built to work inside your existing stack like Databricks and Snowflake.
Security, governance, compliance, and dedicated support.
Trusted customer context for your AI tools.
Connect to the tools your teams use.
Featured Integrations
Context, intelligence, activation to know every customer and act on every moment.
Build trusted customer context for faster insights and self-service analytics.
Resolve complex customer identity across your stack with governed access, flexible deployment, and less engineering effort.
Case studies, downloadable guides, videos, and more.
The Essential CDP RFP (Request for Proposal) Guide
Discover how our ecosystem of partners helps brands increase growth and maximize the value of customer data.
Head of Generative AI, Amperity
Podcast
Joyce Gordon, Head of AI at Amperity, shares how brands are using generative AI to shift from broad segments to micro-segments
Blog
Jan 29
How Databricks enables retailers to build more personalized and specific marketing content, combining customer data from Amperity and generative AI.
Sep 9
A step-by-step example using Databricks Data Intelligence Platform, Amperity Customer Data Platform, and an AI model to create customized content at scale.
Jul 2
When customers spend more time with AI assistants than with businesses, every direct brand interaction will count even more.
Video
Discover how forward-thinking brands are reimagining their workforce and customer engagement to grow in exponential lockstep with Generative AI.
Mar 19
A small-scale start now is better than an ambitious plan later.
Feb 6
Generative AI can only offer next-level personalization if it's based on accurate, comprehensive customer data.
On-demand Webinar
The potential transformative impact of AI on customer-centric marketing, and what it takes to make it work.
Nov 16
AI-powered processes under the hood level-up the output of Generative AI and fuel sophisticated marketing strategy.
