On-demand Webinar

Demystifying Loyalty IDs

Creating Universal Customer Profiles to Personalize Travel & Boost Revenue

Building a business around loyal travelers goes beyond the loyalty program

For too long, travel and hospitality brands have equated the loyalty ID with a unified customer view, missing out on deeper insights that truly drive brand loyalty. And while there's no shortage of first-party data, the real challenge lies in unifying this customer data to craft personalized experiences that keep travelers returning.

Watch this webinar to learn why a true unified customer view is critical to your success, how it should be structured, and the risks of not having it in place.

Discover how industry leaders like Wyndham Hotels & Resorts, Vail Resorts, and Alaska Airlines use Amperity to deliver the right message at the right time to their travelers—boosting revenue, enhancing loyalty, and encouraging repeat business. Plus, explore how they seamlessly connect every stage of the traveler journey, from first booking to bespoke upgrades, loyalty program conversion, and leverage cloud technology and Generative AI to elevate the travel experience.

Discussion Topics:

  • How building a unified customer profile across disparate data sources, including loyalty systems, can help you understand your travelers' holistic journey

  • Improving data accessibility and exploration across your organization

  • Creating exceptional, revenue driving experiences for your customers all the way from research to their final 5-star review

  • How investing in accurate data and a unified customer profile unlocks the potential of Generative AI for travel and hospitality brands

Speakers

Margaret Gorin

Director, Solution Value, Amperity

Clare Ward

Clare Ward

Director Services Sector (Travel & Hospitality, Betting & Gaming), AWS

Greg Land

Greg Land

Global Head, Accommodation, Lodging, Casino & Cruise, AWS

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