Amperity Journeys

The customer journey orchestration platform built for performance

Amperity Journeys orchestrates customer journeys using unified, identity-resolved profiles to drive higher conversion, lower acquisition costs, and stronger retention.

Product illustration - using AI to create a segment using natural language, using that segment in the journey canvas, and having that automate to different tools.

Trusted by hundreds of brands

Better data. Better decisions. Performance that compounds.

Win the right customers and retain them longer

Acquire customers who look like your best customers, not whoever clicks. Profiles built from every online and offline signal target the prospects worth winning and keep the ones worth retaining.

Cut wasted spend hiding in your funnel

Marketing to customers who have already converted is the most expensive habit in the funnel. Amperity ends it automatically, freeing budget for the prospects and lifecycle stages still driving growth.

From insight to journey in minutes

Many teams wait weeks for the segments they need. Amperity puts that work in the marketer's hands with natural language and a no-code canvas, so journeys launch when the opportunity is hot, not after it's gone.

Measure real lift, not vanity metrics

Opens and clicks measure activity, not impact. Amperity isolates what your journey actually caused, so teams reallocate spend, redesign weak paths, and scale what's working in real time.

Journey orchestration is one piece. We bring the whole stack.

Architectural diagram of Amperity Journeys in Real-Time

The data foundation brands run on

The world's most loved brands use Amperity to unify, resolve, and activate customer data. Every journey runs on the same trusted foundation behind those outcomes.

AI that does the heavy lifting

Marketers go from question to live segment to launched journey, in plain English. The work that used to take weeks now takes a single sitting.

Activate across every channel

Reach customers across email, SMS, paid, direct mail, and owned channels. Every destination gets the same trusted profile, formatted correctly, no manual lift required.

Every lever you need, in the moment that matters.

Product illustration of the real-time profile

Reach customers while their intent is still live

Streaming events fire journeys the moment they happen, with the customer's full history built into every decision. Act in seconds, not after the moment has already passed.

Product illustration showing Amperity Journey Entrance and Exit conditions

Bring the right customers in. Send the right ones out.

Get the right customers into the journey, and get them out the moment they convert. Less wasted spend on already-won customers, more precision on the ones still worth winning.

Product illustration showing A/B Testing in Amperity Journeys

Find the winning path. Route more customers to it.

Most testing comes too late to matter. Amperity lets you set holdout groups and A/B tests in-flight, find the winning path while the journey is still running, and route more travelers toward the conversions that count.

Product illustration of goals in Amperity Journey

Define what winning looks like. Then prove it.

Set the outcome that matters at the journey level and at every split. Track who reaches the goal, see which paths drive the most conversion, and know exactly where the journey breaks down.

“Our partnership [with Amperity] has equipped our teams to deliver customer- centric journeys from pre- flight onwards, improving loyalty, retention, and revenue growth.”

Alaska Airlines
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Put the power of Amperity to work today.

Customer Journey Orchestration FAQs