The customer context, decisioning and intelligence platform that powers real-time customer experience.
The AI Agent for Customer Data
1Understand
Connect all customer touchpoints.
Organize touchpoints from events, transactions, and attributes.
2Decide
Predictive intelligence, AI recommendations, and MCP connectivity.
3Act
AI-assisted audiences and journeys.
4Measure
Make marketing performance visible and better.
Customer interaction infrastructure built to work inside your existing stack like Databricks and Snowflake.
Security, governance, compliance, and dedicated support.
Trusted customer context for your AI tools.
Connect to the tools your teams use.
Featured Integrations
Context, intelligence, activation to know every customer and act on every moment.
Build trusted customer context for faster insights and self-service analytics.
Resolve complex customer identity across your stack with governed access, flexible deployment, and less engineering effort.
Case studies, downloadable guides, videos, and more.
The Essential CDP RFP (Request for Proposal) Guide
Discover how our ecosystem of partners helps brands increase growth and maximize the value of customer data.
Sr. Solution Consultant, Amperity
Blog
Sep 15
AI makes agents easier to build, but not to own. Learn when marketers should build, buy, or direct agents using a maintained data foundation.
On-demand Webinar
How enterprises prepare customer data for Marketing AI — reducing complexity, strengthening governance, and modernizing data strategy.
Jun 11
Everyone wants to talk about AI agents, autonomous marketing, and orchestration. But new research from Scott Brinker suggests the biggest barriers to AI adoption are not actually about AI at all.
Video
Amperity and AWS share how leading brands are building real-time customer intelligence architectures that power personalization at the moment it matters.
Webinar
Discover how leveraging advanced analytics and data-driven strategies can turn these challenges into opportunities.
Explore real-world applications of Generative AI and how it enhances efficiency and drives innovation in retail and consumer goods.
Amperity and Microsoft discuss why a CDP is at the heart of cutting-edge, customer-centric digital programs at leading financial institutions.
Learn more about Deloitte’s approach to leveraging best-of-breed solutions for customer data management and customer experience execution.
Dec 9
Get the rundown on the biggest developments in data management at AWS re:Invent this year.