Video

Amplify: Reimagine Media Measurement with First-Party Data

The cookieless world will require a new approach to measuring media success. Learn how GameChanger by Dick's Sporting Goods, Adora, and TikTok are reinventing how to measure and optimize media strategies using first-party data.

Speakers

Ben Bokor

Ben Bokor

Director of Advertising at GameChanger, Dicks Sporting Goods

Matt Sabban

Matt Sabban

Measurement - Vertical Manager Retail & Dining, TikTok

Marco Matos

Marco Matos

CEO, Adora

Marcus Owens

Lead Solution Consultant, Amperity